Organizing processes with sticky notes on a wall
Erin sitting at table with closed laptop

LUNIMAE OBM SERVICES

Business systems designed for designers

Our work isn’t as pretty as the websites you make, but like any creative knows, form follows function. (And we’re sooo good at function.)

RAISE YOUR HAND IF YOU’VE EVER TOLD YOURSELF —

“I just have to get through this busy season”

…only to say the same thing every busy season.


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Add these to your NOT-to-do list

  • Reinventing the wheel with every client project process

  • Switching to a new software hoping with *fingers crossed* that it’s better than your last complicated tool

  • Panicking when new clients book projects

  • Doing everything yourself because you don’t have time to train your VA

  • Leaving your big ideas buried deep in your Notes app

  • Taking the short route to walk your dog so you can get back to the computer

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YOU CAN LOOSEN YOUR GRIP WITHOUT LOSING CONTROL.

Let’s get your business out of reactive mode and back into creative mode.

(See what I did there?)

Lunimae helps you solve your most urgent problems in weeks (not months) and tackle some of your biggest goals in just 90 days (not someday).

Our Services

  • Increased capacity for ideal-fit clients

    Thanks to your new, streamlined project flows

  • Automated tasks and an empowered, effective team

    With processes anyone can jump in and follow

  • Less task-switching, more focus on your true priorities

    Building your CEO muscles by helping you make better decisions and envision bolder possibilities.

  • Boost in revenue and profit margins

    Because your biz runs like a friggin’ machine

  • Actual progress on your big business goals and ideas

    What with all the creative inspiration your rested brain has had lately

  • Freedom to book a real vacation, turn on your OOO, and (gasp) leave your laptop at home

    Because you’re the boss, and you can finally start acting like one

“Erin is thinking about things holistically…”

Yuquan Holloway
Holloway Consulting Group

“Erin is thinking about things holistically when I have to be myopic in order to get things done.

I now realize that the only way for me to have more time in my day is to stop saying yes to everything and delegate better. Working with Erin, I know that we will consistently look at our systems. I like that focus on continuous improvement—it’s the same thing I preach to my clients.”

Yuquan Holloway

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LUNIMAE’S OBM SERVICES

Two tiers of monthly support

Smarter strategies, stronger systems, and high-performing teams for visual storytellers & creative CEOs (like you).

The Full 

For the overbooked designer (or small team) who needs more hands-on support

What’s Included

  • A roadmap session to conduct a gap analysis for 3-5 of your more pressing challenges

  • A 90-day action plan for your business so we can tackle your most urgent problem in only a few weeks

  • Weekly calls with your team to keep everyone working toward the same goal

  • Monthly CEO strategy calls to assess, tweak, and plan for the next challenge

  • Done-for-you operational management including team management, tool implementation and updates, template creation, process documentation and more

  • Slack support Monday - Friday

  • Additional topic-focused calls as needed

Investment starts at $1,325 per month
Only 1 spot available per quarter

The Mini

For the rising solopreneur who’s just starting out (or is cool with slow-and-steady growth)

What’s Included

  • A roadmap session to conduct a gap analysis for 1-3 of your more pressing challenges

  • A 90-day action plan for your business

  • Quarterly 60-minute strategy calls to assess, tweak, and plan for the next challenge

  • Done-for-you operational updates including process documentation, tech updates, and more

  • Monthly check-in calls for accountability

  • Slack support Monday - Thursday

Investment starts at $697 per month
Only 2 spots available per quarter

Can’t decide which package to start with?

Of course I’ll help you choose.

Not ready for one-on-one support? Learn more about Lunimae’s group membership: SOS Crew

“I feel 10x more productive…”

Erin Alexander
Product Powerhouse

“Erin’s helped me organize my business and create systems that I should’ve had six years ago. She’s shown me where there are gaps in my process and also where I’m over-complicating things.

Now, I’m able to stay focused because EVERYTHING is in Asana. I feel 10 times more productive. And I can focus on things I love in business because my day-to-day processes feel so much lighter than they did before I hired Erin.


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“I’m very much an ‘I can figure it out myself’ kinda gal, so I did things manually thinking it would help me keep a pulse on my projects. But it just created more chaos. Figuring it out myself meant spending loads of time (that I didn’t have) futzing around in the backend of my business and reinventing the wheel with each new project.

Working with Erin is one of the best decisions I’ve made in my business to date. If you’re a one-human-show like me and dream of having systems that reduce your mental load and free up your time, you NEED Erin.

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“If you’re a one-human-show like me, you NEED Erin”

Kate Christy
Folk Founded


How it works

  • Once you fill out the contact form, we’ll jump on a call to see if we’re a match. (Personality and values fit are crucial in a collab like ours!) We’ll discuss your business, goals, and how Lunimae can be of help to your web design business.

  • After locking in your spot, you’ll receive our welcome packet, and we’ll meet to talk through your current process map—including pain points and changes needed.

    Then, we’ll secure backend access to your tools, schedule recurring meetings, and address any admin questions to set us up for smooth sailing.

  • You’ll receive a cleaned-up process map, systems audit health check, and a custom 90-day plan to tackle your urgent challenges. The best part? It’s not a one-and-done experience. You’ll have ongoing retainer support and a biz advisor you didn’t know you needed until now.

Erin holding a blank notebook with calendar and phone ready to plan

Launch out of the insane hustle era

My mission is to turn the web of processes and tools behind-the-scenes of your business into one simplified system.

It’s time to quit context-switching between a million manual tasks and tools and focus on expanding your vision.

The systems we’ll design will allow you to spend less time on administrative tasks and actually start growing your business. (Or, you know, hitting the beach.)

IN CASE YOU’RE STILL WONDERING…

What’s the difference between an OBM and a VA?

Lunimae proactively helps with big-picture strategy stuff like:

  • Auditing your systems and analytics

  • Helping you choose and set up the right tech and tools for your business

  • Project management

  • Onboarding and communicating with clients

  • Goal-setting and business planning with you

  • Documenting systems and creating internal standard operating procedures

  • Hiring support, onboarding, and training new team members on systems

  • Delegating tasks to your VA

A VA handles day-to-day admin tasks with set instructions like:

  • Managing your emails and calendar

  • Handling personal tasks like travel arrangements

  • Answering client phone calls

  • Creating social media graphics

  • Maintaining or updating your website

  • Other specialized support

Psst… if you’re on the fence about who to hire first, I recommend starting with an OBM.

Call me biased, but if you don’t have onboarding and training already in place for your VA, you’ll both just be frustrated.

Don’t worry, we’ll help you create all of that AND make your next hire after Lunimae.

Still have questions?

Peep my answers

  • My team and I frequently work with Slack, Dubsado, Honeybook, Airtable, ClickUp, Asana, Flodesk, ConvertKit, Klaviyo, Zapier, Google Drive, and many others.

    If you use different tools, let’s talk. While we stick to our fave CRM and project management tools for good reason and think you’ll love them too, we can usually learn our way around the other tools you regularly use.

  • Both retainer options are month-to-month and are billed monthly. Easy!

  • You can implement systems from the onset of your business. It sets you apart quickly. But, here are some signs that you need an OBM like yesterday:

    • You’re overwhelmed by projects, deadlines, reminders, and follow-up emails

    • Your heart skips a beat every time you see a new inquiry—and you’re like, “OMG, not another one”

    • You need an extra hand but are afraid to delegate tasks because you don’t have your shit together. So, you doubt if anyone else ever would

    • You are starting to decline work because you’ve reached the end of your capacity

    • You want to attract more high-end clients and scale your business with ease

  • Not at this time, and here’s why: VIP days are all the rage right now. And they can be great for fixing a one-off problem quickly, or for developing a roadmap if you have the time to execute on your own.

    But if you want systems that fit your business and hands-on support in your project management, you need much more than a one-off strategy session. You need done-for-you and done-with-you solutions, ongoing operations support, and strategic consultations. I’ve created my retainer options based on what I know to be best for my clients, not what I think will make for an easy sell.

  • Yes and yes! You might have noticed that I’m a big fan of bringing support into your biz, so of course I walk the talk. Lunimae partners with a tech VA and operations assistant/project manager who each bring a unique set of skills and experience that complement my own. You’ll hear from them every now and then, but I’ll always be your right-hand woman.

Marisa

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“Things run smoother with Erin in my business”

Marisa Vanskiver
Captain Coder

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“I’ve found the second brain I needed in Erin. She sees the gaps that I can’t, shares ideas with me, and helps me to think through things that are not my expertise. Working with her has given me confidence in my business while reducing my anxiety and overwhelm.”

Work with an expert who understands your job (and makes it SO much more fun)

Systems give you the freedom to fall back in love with your web design business. And that’s a beautiful thing.