Resisting any type of structure in your business will send you down a wild path. On the final episode of Season 2, Alexa and Erin discuss the best ways to approach structure without creating a cage. Time tracking, experimentation, and analogies can help break you free of overwhelmed, unscheduled chaos. If you are a creative who needs space to build, structure is actually what will provide that freedom if implemented properly.

Alexa steps into her expertise and guides Erin as she figures out what to offer as a free opt-in for her business. This is the second of the peer coaching episodes where we focus on one person’s struggles. Be sure to listen to episode 4 if you liked this format! We dive into the ideal clients, what their current struggles are, and what makes sense for a four week free challenge where the goal is to increase email subscribers.

Don’t burn the business down just to change your offer. Alexa and Erin talk about how it’s OK to pivot as a small business owner and that we don’t hit a point where we’re supposed to have it all figured out. Letting go of the shoulds in the business to uncover what we really want. We talk about what a sustainable business is and how to create one. 

Don’t burn the business down just to change your offer. Alexa and Erin talk about how it’s OK to pivot as a small business owner and that we don’t hit a point where we’re supposed to have it all figured out. Letting go of the shoulds in the business to uncover what we really want. We talk about what a sustainable business is and how to create one. 

Don’t burn the business down just to change your offer. Alexa and Erin talk about how it’s OK to pivot as a small business owner and that we don’t hit a point where we’re supposed to have it all figured out. Letting go of the shoulds in the business to uncover what we really want. We talk about what a sustainable business is and how to create one. 

In episode 1 of season 2 we cover all the basics: books, crafts, and what vegetable you want to take into battle. Alexa and I dive deep into why saying yes to fun things is the best way to keep yourself from being consumed by your business. While it’s easy to let it become your personality, we didn’t start a business to keep us from life. Listen in to hear tips on how to enjoy life more, what crafts to start, and how to keep boundaries at work.